EDIBLE ARRANGEMENTS | EDIBLE IS LOVIBLE
The fruit basket brand came to us wanting to drop the “Arrangements” from their name.
We returned with a rebrand campaign that built a world around the first word instead, and a launch commercial that involved extendable arms.
TV
Social
Radio
Outdoor
Agency: Havas
Role: writer
AD: Eduardo Camacho
CD: Israel Garber
Director: No Brushing